Tiny Giants
CAREER OVER CELEBRITY: Three times as many children ages 8-12 want to be YouTubers than astronauts. But the Creator Economy is far more than just YouTube and TikTok. This show reaches past Social Media stardom and focuses on the careers and market trends that make the Creator Economy just that – an economy. We do this by spotlighting niche-specific influencers the uninitiated have no concept of, or as we like to call them – Tiny Giants!
Recent Episodes
Tiktok’s “Heating” Is Cherry Picking – And They Don’t Pay!
Feb. 7, 2023
Turns out TikTok’s coveted algorithm isn’t as algorithmically driven as it would have us all believe. The truth is they can cherry-pick who goes viral by what it terms as “heating”. Needless to say, those in the #CreatorEcon…
Don’t Wait To Create
Feb. 2, 2023
This week hosts Lindsey Gamble on Tiny Giants. Lindsey Gamble is the Associate Director of Influencer Innovation at Mavrck, an all-in-one influencer marketing platform. With years of experience working with top enterprise co…
Overvaluing Experience Pt. 2
Jan. 31, 2023
This week we continue our discussion on Google's recent update to their search rater guidelines on how a content creator's first-hand experience is evaluated. In this episode, host T. Adeola further unpacks a recent Search E…
Seek Impact Before Tech
Jan. 26, 2023
This week T. is joined by Pulitzer Prize winner Bianca J. Jackson. Bianca J. Jackson is an award-winning entrepreneur and creative experience officer (CEO) of BrickRose Exchange where she creates multi-sensory events and exp…
Overvaluing Experience Pt. 1
Jan. 24, 2023
This week we discuss Google's recent update to their search rater guidelines on how a content creator's first-hand experience is evaluated. While definitely a step in the right direction, as with most things – context is key…
Using Creativity in Macro Social Work for Economic Development
Jan. 19, 2023
This week T. welcomes macro social worker KeAnna M. Daniels to Tiny Giants. KeAnna M. Daniels is a Serial Entrepreneur, Change Agent, Super Connector, Ecosystem Builder, and a Servant Leader in her communities. She is also a…
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About the Host
T. Adeola
CEO | Father | Author | Educator
T. Adeola is the Co-Founder and CEO of STEM Whisperers; a disruptive education consulting company built to replace the school-to-prison pipeline with Marketing Technology (MarTech) careers. A “pain in the teacher’s class” turned successful Young Black Professional, T. transitioned from being a card-carrying member of “The Bad Kids Club” with chronic suspension, truancy and barely graduating High School to graduating Salutatorian from Full Sail University’s Digital Marketing Bachelor of Science degree program. From there, he went on to manage search, social media and email marketing campaigns for national and international conglomerates including Cox Media Group, ACCO Brands and Procter & Gamble (P&G).